Train the AI: knowledge base, business profile & website

The AI is only as good as what it knows. ADS Helpdesk draws on several knowledge sources to draft accurate replies. The more you connect, the better its answers. You'll manage these under Admin → Store knowledge.

Knowledge sources

• Business profile: a structured summary of what your business does, your policies, hours, and tone.
• Website crawl: point ADS Helpdesk at your site and it reads your public pages to learn about your products and policies.
• Knowledge documents: upload or paste help docs, FAQs, and internal notes the AI can reference.
• Store catalog: products synced from WooCommerce or Shopify.

Crawl your website

1. Go to Admin → Store knowledge.
2. Enter your business website URL and start a crawl.
3. ADS Helpdesk reads your homepage and a focused set of key pages to build a business profile you can review and edit.

Tip: Re-crawl after a major site update so the AI reflects your latest policies, pricing, and product lineup.

Add knowledge documents

Upload or paste the content customers ask about most, shipping and returns policies, setup guides, troubleshooting steps, and FAQs. Short, well-structured documents work best; break long pages into focused topics.

Review the business profile

After crawling, open the generated business profile and correct anything that's wrong or missing. This profile shapes the AI's tone and the facts it relies on, so it's worth a careful pass.

Keep it current

• Re-crawl or update documents when policies change.
• Re-sync your store catalog after big product changes (this happens automatically on a schedule, too).
• Spot-check AI drafts in real tickets and fix the underlying knowledge when an answer is off.

What's next

With knowledge in place, configure how the AI replies, drafts, auto-replies, and resolution behavior, in AI replies.